My Competencies

  • Role

    Project Manager, Creative Director, UI/UX Designer

  • Duration

    1 month / Completed 2019

  • Tools

    Adobe Photoshop, Illustrator, Storyline 360, PowerPoint

Motion Defines Hierarchy

Spatial Depth β‰  zoom

Rhythm = hierarchy

Timing & emotion

Hero Choreography

Album Card Motion System

Hover Float
Grid Reveal
Depth Parallax
Light Sweep

Playback Bar Motion

The player becomes the pulse of the scene β€” continuous, glowing, subtle.

Progress bar motion timed to 6s loop using ease-in-out sine curve.

Ambient Light + Depth System

Camera Motion / Vision OS Depth

Motion System Breakdown

Principles

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Timing Map

Applied Motion

Reel

My work drives results. Let’s talk about yours.

1

Build Overview

Project
My Competencies
  • Client
    Human Resources, Halliburton
  • Company
    Halliburton
  • Category
    E-learning
  • Timeline / Duration
    1 month / Completed 2019
  • Team Size

    2 Members

  • Role

    Project Manager, Creative Director, UI/UX Designer

  • Software

    Adobe Photoshop, Illustrator, Storyline 360, PowerPoint

2

Creative Rationale

This project delivered a set of customizable PowerPoint and e-learning templates to help subject matter experts (SMEs) at Halliburton efficiently build training content. The templates maintained brand consistency while offering flexibility across different training formats, enabling faster, more effective communication of core competencies.

Goal

Deploy branded, user-friendly templates within one month to support rapid training development and achieve a 90%+ usability approval rating from SMEs.

Process

  1. ‍Research & Alignment – Conducted workshops with SMEs to identify content needs and layout preferences.‍
  2. Design & Build – Created a modular PowerPoint template and a branded e-learning shell optimized for adaptability, based on iterative feedback.‍
  3. User Testing & Delivery – Piloted templates with SMEs, refining usability and documentation before full rollout.

Key Highlights

Detailed Insights

Deep Dives

Learning Science

Integrated educational design principles to support diverse learning preferences, ensuring layouts, visual hierarchy, and interactivity aligned with cognitive load best practices.

2

Creative Rationale

This project delivered a set of customizable PowerPoint and e-learning templates to help subject matter experts (SMEs) at Halliburton efficiently build training content. The templates maintained brand consistency while offering flexibility across different training formats, enabling faster, more effective communication of core competencies.

Goal

Deploy branded, user-friendly templates within one month to support rapid training development and achieve a 90%+ usability approval rating from SMEs.

Challenges

  • Balancing visual consistency with customization flexibility for non-designers.
  • Completing design, testing, and deployment within a tight one-month deadline.

Process

  1. ‍Research & Alignment – Conducted workshops with SMEs to identify content needs and layout preferences.‍
  2. Design & Build – Created a modular PowerPoint template and a branded e-learning shell optimized for adaptability, based on iterative feedback.‍
  3. User Testing & Delivery – Piloted templates with SMEs, refining usability and documentation before full rollout.

Impact and Results

The templates streamlined internal training workflows and allowed SMEs to reduce prep time while maintaining clarity and consistency. Feedback emphasized ease of use and alignment with brand standards.

Measurable Outcomes

The project led to a 30% decrease in training material prep time and achieved a 95% satisfaction score from SMEs. Templates were widely adopted across teams, validating their practical value and usability.

Takeaways

  • Early end-user collaboration ensures template designs are intuitive and adaptable.
  • Well-designed instructional templates multiply productivity and training quality organization-wide.

1

The brief

This project delivered a set of customizable PowerPoint and e-learning templates to help subject matter experts (SMEs) at Halliburton efficiently build training content. The templates maintained brand consistency while offering flexibility across different training formats, enabling faster, more effective communication of core competencies.

Goal

Deploy branded, user-friendly templates within one month to support rapid training development and achieve a 90%+ usability approval rating from SMEs.

Challenges

  • Balancing visual consistency with customization flexibility for non-designers.
  • Completing design, testing, and deployment within a tight one-month deadline.

Learning Objectives

  • Enable SMEs to easily build and modify training content using pre-designed templates.
  • Improve clarity and consistency in how competencies are communicated across training initiatives.

Learning Science

Integrated educational design principles to support diverse learning preferences, ensuring layouts, visual hierarchy, and interactivity aligned with cognitive load best practices.

Learning Methodolgy

Followed the ADDIE model to guide structured developmentβ€”from SME requirements gathering through prototyping, testing, and refinementβ€”to ensure utility and quality at every stage.

Process

  1. ‍Research & Alignment – Conducted workshops with SMEs to identify content needs and layout preferences.‍
  2. Design & Build – Created a modular PowerPoint template and a branded e-learning shell optimized for adaptability, based on iterative feedback.‍
  3. User Testing & Delivery – Piloted templates with SMEs, refining usability and documentation before full rollout.

Impact and Results

The templates streamlined internal training workflows and allowed SMEs to reduce prep time while maintaining clarity and consistency. Feedback emphasized ease of use and alignment with brand standards.

Measurable Outcomes

The project led to a 30% decrease in training material prep time and achieved a 95% satisfaction score from SMEs. Templates were widely adopted across teams, validating their practical value and usability.

Takeaways

  • Early end-user collaboration ensures template designs are intuitive and adaptable.
  • Well-designed instructional templates multiply productivity and training quality organization-wide.

Accessibility & inclusion

Templates adhered to WCAG standards, including high-contrast color palettes, alt text guidance, and keyboard navigabilityβ€”ensuring inclusive access for all users.

If the work speaks to you, let's build something.

3

Results

My Competencies

Real learning, real results.
Explore the live experience in action.

Open Live Site

Real learning, real results.
Explore the live experience in action.

Real learning, real results.
Explore the live experience in action.

Open Live Site
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Real learning, real results.
Explore the live experience in action.

Open Live Site

My Competencies

0% SME Satisfaction Score
0% User Satisfaction Score

My work drives results. Let’s talk about yours.

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