1

Creative Brief

  • Project Overview

    The eLearning Templates project began as a way to streamline my own development process—but quickly evolved into a toolkit used across multiple client engagements. Spanning eight years and refined over three intensive months, these nine Storyline templates were built to eliminate redundant production work while elevating design quality.

  • Goals

    Build a professional-grade, HTML5-ready template system that enables fast, scalable content creation for instructional designers, while maintaining accessibility, flexibility, and a clean visual design standard.

  • Challenges
    • Ensuring cross-device and HTML5 performance across varying client tech stacks
    • Embedding accessibility and interaction logic without bloating slide complexity
    • Designing for adaptability across industries, branding systems, and learning formats
    • Balancing simplicity for non-technical users with enough depth for power users
  • Timeline
    2017–2025
  • Team Size

    1 Member

  • Roles

    1 Member

  • Tools

    Adobe Photoshop, Illustrator, Cinema 4D, Render Engine, Adobe Audition, Articulate Storyline 360, Audacity, PowerPoint

  • Outcome

    Templates were created to support common learning goals such as:

    • Knowledge recall
    • Concept understanding
    • Procedural training
    • Scenario-based decision making
    • Competency validation through quizzes and feedback layers

    Each layout and interaction was engineered to ensure alignment with well-formed learning objectives across Bloom’s Taxonomy—from remembering and understanding to applying and evaluating.

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Live Product Simulation

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Motion Principles

These templates reflect principles of cognitive load theory, multimedia learning, and retrieval practice. By removing extraneous design elements and focusing on clear visual hierarchies, they help reduce mental effort and improve retention. Templates support both formative and summative assessment logic, enabling effective measurement of learning outcomes.

Primary

Seconary

Tertiary

Key Motion Components

  • Primary Motion

    These templates became a foundational asset in my instructional design toolkit—used to accelerate project delivery, maintain consistency, and scale output across diverse client needs and timelines.

  • Secondary Motion
    • 9 versatile, client-tested templates
    • Used across multiple industries and course types
    • Cut development time by 50–60%
    • Accessible, visually polished, and ready to deploy at scale
  • Tertiary Motion
    • Building once and reusing with purpose is how you scale instructional design
    • Accessibility and flexibility must be designed into the foundation—not retrofitted
    • A well-crafted system becomes a creative enabler, not a constraint
  • Rationale

    Each template was built with WCAG-aligned best practices, including proper focus order, keyboard navigation, and screen reader compatibility. Color contrast was carefully considered, and minimal reliance on visual cues ensures content is accessible to a broad range of learners. Templates are designed to be inclusive by default, requiring minimal adjustment to meet most enterprise accessibility standards.

Easing Curves & Durations

navigational transitions

Custom Animated components

Infographics

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Engineering Implentation

Approach

Prototype Setup

My work drives results. Let’s talk about yours.

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Build Overview

Project
eLearning Templates
  • Client
    Multiple Clients
  • Company
    Jesse Mercado
  • Category
    Digital Product/Instructional Design
  • Timeline / Duration
    2017–2025
  • Team Size

    1 Member

  • Role

    Instructional Designer, Developer, Visual Designer

  • Software

    Adobe Photoshop, Illustrator, Cinema 4D, Render Engine, Adobe Audition, Articulate Storyline 360, Audacity, PowerPoint

2

Creative Rationale

The eLearning Templates project began as a way to streamline my own development process—but quickly evolved into a toolkit used across multiple client engagements. Spanning eight years and refined over three intensive months, these nine Storyline templates were built to eliminate redundant production work while elevating design quality.

Goal

Build a professional-grade, HTML5-ready template system that enables fast, scalable content creation for instructional designers, while maintaining accessibility, flexibility, and a clean visual design standard.

Process

  1. Discovery: Identified common client needs across projects to define template scope
  2. Design & Development: Built nine distinct templates (quizzes, starters, libraries, interactions) in multiple aspect ratios and visual styles
  3. Testing & QA: Ran extensive testing for browser compatibility, accessibility, and user experience
  4. Iteration: Refined templates based on real-world client feedback and evolving standards

Key Highlights

Detailed Insights

Deep Dives

Learning Science

These templates reflect principles of cognitive load theory, multimedia learning, and retrieval practice. By removing extraneous design elements and focusing on clear visual hierarchies, they help reduce mental effort and improve retention. Templates support both formative and summative assessment logic, enabling effective measurement of learning outcomes.

2

Creative Rationale

The eLearning Templates project began as a way to streamline my own development process—but quickly evolved into a toolkit used across multiple client engagements. Spanning eight years and refined over three intensive months, these nine Storyline templates were built to eliminate redundant production work while elevating design quality.

Goal

Build a professional-grade, HTML5-ready template system that enables fast, scalable content creation for instructional designers, while maintaining accessibility, flexibility, and a clean visual design standard.

Challenges

  • Ensuring cross-device and HTML5 performance across varying client tech stacks
  • Embedding accessibility and interaction logic without bloating slide complexity
  • Designing for adaptability across industries, branding systems, and learning formats
  • Balancing simplicity for non-technical users with enough depth for power users

Process

  1. Discovery: Identified common client needs across projects to define template scope
  2. Design & Development: Built nine distinct templates (quizzes, starters, libraries, interactions) in multiple aspect ratios and visual styles
  3. Testing & QA: Ran extensive testing for browser compatibility, accessibility, and user experience
  4. Iteration: Refined templates based on real-world client feedback and evolving standards

Impact and Results

These templates became a foundational asset in my instructional design toolkit—used to accelerate project delivery, maintain consistency, and scale output across diverse client needs and timelines.

Measurable Outcomes

  • 9 versatile, client-tested templates
  • Used across multiple industries and course types
  • Cut development time by 50–60%
  • Accessible, visually polished, and ready to deploy at scale

Takeaways

  • Building once and reusing with purpose is how you scale instructional design
  • Accessibility and flexibility must be designed into the foundation—not retrofitted
  • A well-crafted system becomes a creative enabler, not a constraint

1

The brief

The eLearning Templates project began as a way to streamline my own development process—but quickly evolved into a toolkit used across multiple client engagements. Spanning eight years and refined over three intensive months, these nine Storyline templates were built to eliminate redundant production work while elevating design quality.

Goal

Build a professional-grade, HTML5-ready template system that enables fast, scalable content creation for instructional designers, while maintaining accessibility, flexibility, and a clean visual design standard.

Challenges

  • Ensuring cross-device and HTML5 performance across varying client tech stacks
  • Embedding accessibility and interaction logic without bloating slide complexity
  • Designing for adaptability across industries, branding systems, and learning formats
  • Balancing simplicity for non-technical users with enough depth for power users

Learning Objectives

Templates were created to support common learning goals such as:

  • Knowledge recall
  • Concept understanding
  • Procedural training
  • Scenario-based decision making
  • Competency validation through quizzes and feedback layers

Each layout and interaction was engineered to ensure alignment with well-formed learning objectives across Bloom’s Taxonomy—from remembering and understanding to applying and evaluating.

Learning Science

These templates reflect principles of cognitive load theory, multimedia learning, and retrieval practice. By removing extraneous design elements and focusing on clear visual hierarchies, they help reduce mental effort and improve retention. Templates support both formative and summative assessment logic, enabling effective measurement of learning outcomes.

Learning Methodolgy

The templates are grounded in modular, scenario-based design, enabling just-in-time learning, spaced repetition, and assessment-driven progression. They support both linear and nonlinear learning paths, making them ideal for adaptive learning structures and blended environments. Interactions are crafted to align with real-world decision-making and knowledge checks.

Process

  1. Discovery: Identified common client needs across projects to define template scope
  2. Design & Development: Built nine distinct templates (quizzes, starters, libraries, interactions) in multiple aspect ratios and visual styles
  3. Testing & QA: Ran extensive testing for browser compatibility, accessibility, and user experience
  4. Iteration: Refined templates based on real-world client feedback and evolving standards

Impact and Results

These templates became a foundational asset in my instructional design toolkit—used to accelerate project delivery, maintain consistency, and scale output across diverse client needs and timelines.

Measurable Outcomes

  • 9 versatile, client-tested templates
  • Used across multiple industries and course types
  • Cut development time by 50–60%
  • Accessible, visually polished, and ready to deploy at scale

Takeaways

  • Building once and reusing with purpose is how you scale instructional design
  • Accessibility and flexibility must be designed into the foundation—not retrofitted
  • A well-crafted system becomes a creative enabler, not a constraint

Accessibility & inclusion

Each template was built with WCAG-aligned best practices, including proper focus order, keyboard navigation, and screen reader compatibility. Color contrast was carefully considered, and minimal reliance on visual cues ensures content is accessible to a broad range of learners. Templates are designed to be inclusive by default, requiring minimal adjustment to meet most enterprise accessibility standards.

If the work speaks to you, let's build something.

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Results

Real learning, real results.
Explore the live experience in action.

Open Live Site

Real learning, real results.
Explore the live experience in action.

Open Live Site

Real learning, real results.
Explore the live experience in action.

Open Live Site

ELearning Templates

0% QA TestedError-free and launch-ready
0 Templates Modular and production-ready‍

My work drives results. Let’s talk about yours.

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