Life Rules
- Role
eLearning developer, UX/UI designer, web designer
- Duration
8 weeks / Completed 2019
- Tools
Articulate Storyline, Adobe Photoshop, Adobe Illustrator, Dreamweaver, ActionScript, JavaScript

Motion Defines Hierarchy
Spatial Depth β zoom

Rhythm = hierarchy

Timing & emotion

Hero Choreography
Album Card Motion System
Playback Bar Motion
The player becomes the pulse of the scene β continuous, glowing, subtle.
Progress bar motion timed to 6s loop using ease-in-out sine curve.

Ambient Light + Depth System

Camera Motion / Vision OS Depth

Motion System Breakdown
Principles
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volupat. Ut wisi enim ad minim veniam, quis nostrud exerci
Timing Map

Applied Motion

Reel
.jpg)





1
Build Overview
2
Creative Rationale
Goal
- Design and launch an engaging, interactive eLearning module on safety within 8 weeks that achieves at least a 90% completion rate and improves safety protocol compliance by 20%.
- Ensure that the module meets accessibility standards across all platforms and achieves user satisfaction ratings above 85%.
Process
- Conducted thorough needs analysis with the safety team to identify essential content.
- Iteratively designed and tested the module, incorporating feedback to refine usability and effectiveness.
Key Highlights
Detailed Insights
Deep Dives
Learning Science
Applied learning theories focused on adult learning principles to ensure the content was contextually relevant and engaging.
2
Creative Rationale
Goal
Challenges
Process
Impact and Results
Measurable Outcomes
Takeaways
1
The brief
Goal
- Design and launch an engaging, interactive eLearning module on safety within 8 weeks that achieves at least a 90% completion rate and improves safety protocol compliance by 20%.
- Ensure that the module meets accessibility standards across all platforms and achieves user satisfaction ratings above 85%.
Challenges
- Designing a dynamic and interactive learning experience as a solo developer within a tight schedule.
- Aligning complex safety standards with user-friendly design principles.
Learning Objectives
- Educate employees on critical safety protocols and life rules specific to Halliburtonβs operations.
- Enhance safety awareness and adherence to mitigate risks and prevent workplace accidents.
Learning Science
Applied learning theories focused on adult learning principles to ensure the content was contextually relevant and engaging.
Learning Methodolgy
Employed the ADDIE model for systematic development, ensuring that each phase from analysis to evaluation was targeted towards achieving optimal learning outcomes.
Process
- Conducted thorough needs analysis with the safety team to identify essential content.
- Iteratively designed and tested the module, incorporating feedback to refine usability and effectiveness.
Impact and Results
The interactive eLearning module significantly enhanced employees' understanding of critical safety protocols, contributing to better compliance and reduced risk of accidents.
Measurable Outcomes
- Achieved a completion rate exceeding 90%, indicating high engagement and acceptance of the module.
- Post-launch assessments showed a 20% improvement in adherence to safety protocols among employees.
Takeaways
- The integration of interactive elements and multimedia significantly improves engagement and knowledge retention in safety training.
- Continuous feedback during the development phase is crucial in refining eLearning tools to meet user needs effectively.
Accessibility & inclusion
Ensured that all course materials were fully accessible, meeting WCAG 2.1 guidelines, with features like alt text, closed captions, and screen reader compatibility.





















